Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and Side Load Page Protectors robes to designer fashion at one of the UK's most renowned department stores. Find brands like Reformation, Rixo, and Ganni as well as beauty and homewares, tech and more.

ASOS has 850+ brands across petite, tall and curve ranges. Oh Polly, a favourite of influencers, stocks two-piece dresses and body-con sets. Nasty Gal, a popular brand that is renowned for long-range driving beam its vintage-inspired styles. Fast-fashion behemoth BooHoo offers a variety of affordable womenswear.

ASOS

ASOS was founded in 2000, with the fashion-conscious shopper in their 20s as its main target market. The company raised funds for its first venture by selling copies of celebrity fashions such as those worn by Kate Moss and Sienna Miller. But a year later, the founders Nick Robertson and Susanne Clarke decided to focus on clothing as it would yield the highest returns.

The ASOS website has a range of sizes and types including maternity clothing plus-size clothes, accessories including shoes and stationary. The ASOS website also offers numerous fashion guides, #AsSeenOnMe and other content that can inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers seamless shopping, including the synchronization of items saved and a quick checkout. The app also shows inventory information, which can help to avoid disappointment when items are not in availability. This feature is an excellent example of how retailers can leverage e-commerce to increase customer engagement and build loyalty.

George at ASDA

George, Asda's fashion label was established in 1989. It offers clothes for women, men, and children. George offers a range of affordable and ethically sourced clothing. Customers can buy clothing online, in more than 500 Asda stores, and on the George website.

The collection is inspired by the 'quiet luxe trend and includes pieces made from linen, cotton and silk blends. The collection includes slouchy suits, ribbed separates and printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt and rise up to 77 pounds for complete suits.

ASDA George, a fast fashion retailer, develops new store plans and instructions "generally once every six weeks". The company uses Visual Retailing's software for retail planning to modernise and future-proof its planning process. This allows it to send briefs and visual merchandising layouts with unparalleled speed, simplicity, and efficiency. StyleShoots is a multi-purpose photography machine, removes garments from the background and uploads them to Visual Retailing for immediate use in VM Layouts. This increases the merchandising uniformity and ensures that all stores receive the identical information.

Debenhams

Debenhams is one of the UK’s oldest department store chains, has a variety of clothing and other products. It also features a great assortment of brands, and offers regular sales and discounts. The company also offers a range of services to help its customers find the products they are seeking.

The first store opened in London in 1778 as a drapers' shop. Through the years, it expanded into a large department store chain with a worldwide presence. It is a major [Redirect-Java] retailer of fashion, known for its exclusive designer brands and clothes. It has a significant online presence.

Debenhams has continued to operate its online business despite a few stores closing during the COVID-19 pandemic. Boohoo Group purchased the company's websites and brand for a sum of PS55 million. The purchase underscores the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more nimble online counterparts. This trend is expected to continue as sales in physical stores continue to fall.

Topshop

Topshop is an online retailer of fashion. It offers clothing for men and women, as well as accessories. It has different lines including Boutique, Collections and Style. The company also offers a styling service that will suggest clothes based on the user's personal style and preferences. This is an excellent feature for indecisive people or fashion newbies.

In the past, a visit to Oxford Street in London Oxford Street was a teenage girl's equivalent of a trip to Lourdes, with the flagship store's cavernous interior full of makeup, shoes, and clothes to discover as you walked its labyrinth of mirrored escalators to the beat of pounding house music. The business's fortunes changed towards the downwards and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo could be on its way to collapse (Yahoo Finance, Raul Shelly 2012).

What has saved Topshop in the past was its unique selling point that it was the closest high-street shopper was to catwalk fashions However, this is the thing that ultimately ended it. When Asos and Boohoo started offering the same trendy trends at a lower price, shoppers have stopped coming to the stores in a flurry.

Misguided

Missguided is a UK fashion website that sells fashionable pieces inspired by the style of celebrities. Its website is feminine in theme with pink and white. On its website, it features different models and clothing items for women. The website offers free next-day delivery and discounts for students.

The site is targeted towards the 16-34 age group and has a large range of products. The brand is a competitor of Boohoo, a fashion retailer that sells trendy clothes for the same market. The website features large headings and images of clothing. Boohoo also lets users sign up to their newsletter and get emails about new products.

Nitin Pasi was the founder of the company in the year 2000, describing its aesthetic as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. The company was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo, an online retailer of fast fashion based in Manchester was founded in 2006 by Mahmud Kane and Carol Kane. It has customers in more than 100 countries. Its own brand of fashionable clothes is designed and made mostly in the United Kingdom. The company also carries other brands, such as Pretty Little Thing and Miss Pap.

The business model of the brand is built on maximising profits through selling to young people who are seeking trendy and new clothes at a low cost. This market segment, which is comprised of people who are under 30 years old, represents an enormous market segment in the world.

Boohoo employees have access to a range of benefits that include pension plans as well as bonus plans. Boohoo also focuses on employee health with gyms in the workplace and free healthcare cash plans, as well as mental health assistance. The company is well-known for its commitment to size-inclusivity. It offers detailed size charts for clothing to help shoppers find the right fit.

Amazon

As the world's largest online retailer Amazon's UK branch offers a wide selection of clothing, shoes and other accessories. You can also buy groceries, household items and tools for DIY. The site has a variety of international brands and products.

Other online stores worth checking out include river island for trend led pieces inspired by catwalks and the fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that appear like a lot higher priced than they actually are as well as Lavish Alice, which is a go to for designer inspired styles which are perfect for dressed up or dressed down days. The site has names such as Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its looks.

Department chain store John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans all major categories including electronic products and cosmetics that are cutting-edge. They also offer a broad range of household items, such as unique tea caddies.