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For the 5 minutes, it should be an introduction instead belonging to the content. It is there might be people starting the call late, not on time. If so, they will miss the actual earlier stuff. Never dive into the calls with articles. For the introduction, tell them who, how, why. Who're you? How this call come in and around? Why this is happening? Standard essentials context. Context is decisive not the content.

Now an internet page is different from a paper, but not by a whole bunch. Using Hx tags properly on each page can tell the engine quite a chunk about the page before it even breaks it down. That is where your headings come as part of.

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